Raf Simmons collections for Jil Sander always bring Hitchcock to mind, and his spring 2012 collection was no exception. The cinematic ads shot by Willy Vanderperre, make the connection feel even stronger. The slightly retro styling is reminiscent of Hitchcock's underrated 1964 thriller Marnie. See more after the jump.
Designer Raf Simons is obsessed with creating streamlined minimalism with pops of color and a Hitchcockian edge for Jil Sander. This campaign, shot by Willy Vanderperre, perfectly captures the Vertigo-like obsession.
(via one of my all-time favorite blogs, Fashionista.)
Sumptuous romantic melodramas are not as frequently seen on movie screens as they were in the days of Douglas Sirk and Technicolor. It's even harder to see one that features a strong female lead with a killer wardrobe. That's too bad, since cinema is about fantasy, and what is more fantastical than a uniquely beautiful woman romantically suffering in lush Milanese fashions?
Tilda Swinton stars as a Russian immigrant who has assimilated into the role of bourgeois Milanese housewife only to find her passionate side awakened by the family's earthy cook. Her exquisite minimalist wardrobe is by Jil Sander, and her luxurious bags are Fendi, two of the ultimate houses of Italian fashion.
Swinton has hardly ever been better, and certainly she has never been so glamorous. Her androgynous beauty paired with how she intellectualizes her romantic suffering is reminiscent of Garbo in her thirties melodramas. Also, Marisa Berenson is in it, and she still looks amazing for a woman of her age. You should see it, or at least check out the trailer below.
